It is extremely ironic that the more we care about what people think about us the less we care about people, and the less we care about what people think about us the more we begin to care for others

To be successful we must live from our imaginations, not from our memories.

Principles are the territory. Values are maps.

We may be very busy, we may be very 'efficient', but we will also be truly 'effective' only when we begin with the end in mind.

Involve people in the problem and work out the solution together.

The amateur salesman sells products; the professional sells solutions to needs and problems.

The key to the 99 is the one. Or, put another way, the key to the group is the one individual. Think about the one, talk to the one, regard the one, serve the one. If you are sincere and constant, you will discover that gradually your influence with the many will be magnified.