Build and they will come’ is not a strategy, it’s a prayer.

There are no facts inside the building so get the hell outside.

No Plan Survives First Contact With Customers

Startups are painful, stressful and at times demoralizing. You need to be a true believer in the vision of what you are doing. You need to passionate about it and love what you’re doing. If you don’t, there is no way you can sustain the hours, stress and disappointment. There’s no way you’re going to be able to convince investors, customers and most importantly recruit a world-class team if you not building something you think is going to change the world.

In a startup no facts exist inside the building, only opinions.

Unless you have tested the assumptions in your business model first, outside the building, your business plan is just creative writing.

People talk about getting lucky breaks in their careers. I’m living proof that the “lucky breaks” theory is simply wrong. You get to make your own luck... The world is run by those who show up…not those who wait to be asked.