Once people start introducing animal products into their diet, that's when the mischief starts.

If you flip a coin three times and it lands on heads each time, it’s probably chance. If you flip it a hundred times and it lands on heads each time, you can be pretty sure the coin has heads on both sides. That’s the concept behind statistical significance—it’s the odds that the correlation (or other finding) is real, that it isn’t just random chance.

Casein [the main protein found in dairy], in fact, is the most 'relevant' chemical carcinogen ever identified; its cancer-producin g effects occur in animals at consumption levels close to normal-striking ly unlike cancer-causing environmental chemicals that are fed to lab animals at a few hundred or even a few thousand times their normal levels of consumption.

The people who eat the most animal protein have the most heart disease, cancer and diabetes.

When absurdities get repeated often enough, they start sounding like truth.

No chemical carcinogen is nearly so important in causing human cancer as animal protein.

Furthermore, a pattern was beginning to emerge: nutrients from animal-based foods increased tumor development while nutrients from plant-based foods decreased tumor development.