Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people.

Every time we've moved ahead in IBM, it was because someone was willing to take a chance, put his head on the block, and try something new.

Really big people are, above everything else, courteous, considerate and generous - not just to some people in some circumstances - but to everyone all the time.

Whenever an individual or a business decides that success has been attained, progress stops.

Do you want to succeed? Then, double you rate of failure. Success lies on the far side of failure.

The toughest thing about the power of trust is that it's very difficult to build and very easy to destroy. The essence of trust building is to emphasize the similarities between you and the customer.

Success is on the far side of failure.