Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

America is always stronger when we do things together.

It's the privilege of a lifetime for me to work with the most innovative people on Earth.

We have three post-PC devices: the iPod, the iPhone, and the iPad, the revolutionary device that defined a whole new categoryit's outstripping the wildest of predictions.

I just want to build great products.

What makes Siri cool is she has a personality.

Certainly some things that are very good can sometimes be used in a bad way.