Life is not a tour of gas stations.
There are more than 21 eBook channels already. Authors can’t possibly get to these and do what they do best.
Who has the data has the power.
It's a great discipline to have to report to somebody, even if you're the sole owner
No matter your sector, chances are that people are already twittering about your products, your brand, your company or at least your industry.
Create more value than you capture.