We often get blinded by the forms in which content is produced, rather than the job that the content does.

We often get blinded by the forms in which content is produced, rather than the job that the content does.

No matter your sector, chances are that people are already twittering about your products, your brand, your company or at least your industry.

Share what you do profusely, because it will be remixed by others into something new, rich and strange.

I think Microsoft will have to change. I think that the business of Microsoft, the company of Microsoft, is going to continue to succeed. But I think the business model of Microsoft is going to have to change.

You have to pay attention to money, but it shouldn't be about the money.

The future is always scary to those who cling to the past.