Forget all the conventional 'rules' but one. There is one golden rule: Stick to topics you deeply care about and don't keep your passion buttoned inside your vest. An audience's biggest turn-on is the speaker's obvious enthusiasm. If you are lukewarm about the issue, forget it!
Tom PetersThe whole secret to our success is being able to con ourselves into believing that we're going to change the world because statistically we are unlikely to do it.
Tom PetersMy real bottom-line hypothesis is that nobody has a sweet clue what theyโre doing. Therefore you better be trying stuff at an insanely rapid pace. You want to be screwing around with nearly everything. Relentless experimentation was probably important in the 1970s-now itโs do or die.
Tom Peters