I think economics is about passion. Economic progress, whether it is a two-person coffee shop or whether it is Netscape, is about people with brave ideas. Because it is brave to mortgage the house, when you've got two kids, to start a coffee shop.

Who, precisely, are your Dreamers? Are their Dreams in Technicolor? Do you allow their most Outrageous Dreams to be seen in public?

Rewards should go to teams as a whole.

If your company has a clean-desk policy, the company is nuts and you're nuts to stay there.

Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.

If not excellence, what? If not excellence now, when?

Who comes first? Don't be silly, says King Hal; it's employees. That is - and this dear Watson, is elementary - if you genuinely want to put customers first, you must put employees more first.