The manager, in today's world, doesn't get paid to be a steward of resources, a favored term not so many years ago. He or she gets paid for one and only one thing: to make things better (incrementally and dramatically), to change things, to act - today.

I don't want the 35-year-olds in my audience to think of me as as 'pops' giving the kind of advice that only 65-year-olds can understand.

Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.

We all know of the dangers and inequities of the traditional digital divide: People who have good access tocomputer networks have a distinct advantage - in terms of both life opportunities and quality of life, I wouldargue - over the vast majority of the world's population that does not yet have good access to computernetworks. The "other" digital divide points to an increasingly unstable situation that has developed inlibrarianship as digital libraries have evolved and matured.

Quite simply, no matter how hard you try, no matter how "open" you are, you'll end up surrounded by "yes people." It's hard not to believe people who are repeating your own ideas. Resist the temptation.

If not excellence, what? If not excellence now, when?

The little people will get even, which is one of a thousand reasons why they are not little people at all. If you're a jerk as a leader, you will be torpedoed. And usually it won't be by your vice presidents; it will be on the loading dock at 3am when no supervisors are around.