How do you humiliate and demean someone and then expect him or her to care about product quality.
Tom PetersCustomers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
Tom PetersI don't want the 35-year-olds in my audience to think of me as as 'pops' giving the kind of advice that only 65-year-olds can understand.
Tom PetersEven a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
Tom Peters