All anyone asks for is a chance to work with pride.

He that expects to quantify in dollars the gains that will accrue to a company year by year for a program for improvement of quality expounded in [Out of the Crisis] will suffer delusion. He should know before he starts that he will be able to quantify only a trivial part of the gain.

Shrink, shrink variation, to reduce the loss.

A leader must have knowledge. A leader must be able to teach.

What we need to do is learn to work in the system, by which I mean that everybody, every team, every platform, every division, every component is there not for individual competitive profit or recognition, but for contribution to the system as a whole on a win-win basis.

We must understand variation.

Hold everybody accountable? Ridiculous!