Also bear in mind, when you're choosing your words and stringing them together, how they sound. This may seem absurd: readers read with their eyes. But in fact they hear what they are reading far more than you realize.
William ZinsserWriting organizes and clarifies our thoughts. Writing is how we think our way into a subject and make it our own. Writing enables us to find out what we know-and what we don't know-about whatever we're trying to learn.
William ZinsserIf you would like to write better than everybody else, you have to want to write better than everybody else. You must take an obsessive pride in the smallest details of your craft. And you must be willing to defend what you've written against the various middlemen - editors, agents and publishers - whose sights may be different from yours, whose standards not so high.
William Zinsser