Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills, and meaningless jargon.
William ZinsserDon't try to guess what sort of thing editors want to publish or what you think the country is in a mood to read. Editors and readers don't know what they want to read until they read it. Besides, they're always looking for something new.
William ZinsserFew people realize how badly they write. Nobody has shown them how much excess or murkiness has crept into their style.
William Zinsser