Not every oak has to be gnarled, every detective hard-bitten. The adjective that exists solely as a decoration is a self-indulgence for the writer and an obstacle for the reader.
William ZinsserAvoid the ecstatic adjectives that occupy such disproportionate space in every critic's quiver - words like "enthralling" and "luminous."
William ZinsserWriters must constantly ask: what I am trying to say? Surprisingly often, they don't know.
William Zinsser