Writing organizes and clarifies our thoughts. Writing is how we think our way into a subject and make it our own. Writing enables us to find out what we know-and what we don't know-about whatever we're trying to learn.
William ZinsserReaders must be given room to bring their own emotions to a piece so crammed with emotional content; the writer must tenaciously resist explaining why the material is so moving.
William ZinsserOne of underestimated tasks in nonfiction writing is to impose narrative shape on an unwieldy mass of material.
William ZinsserThe secret of good writing is to strip every sentence to its cleanest components. Every word that serves no function, every long word that could be a short word, every adverb that carries the same meaning thatโs already in the verb, every passive construction that leaves the reader unsure of who is doing whatโthese are the thousand and one adulterants that weaken the strength of a sentence. And they usually occur in proportion to the education and rank.
William Zinsser