The hardest thing in the world is to simplify your life; itโs so easy to make it complex.
Yvon ChouinardMainly, my job is to be on the outside and bring ideas into the company and forge change. Most people hate changeโitโs threatening. I thrive on it.
Yvon ChouinardThere is a beginning and end to all life - and to all human endeavors. Species evolve and die off. Empires rise, then break apart. Businesses grow, then fold. There are no exceptions. I'm OK with all that. Yet it pains me to bear witness to the sixth great extinction, where we humans are directly responsible for the extirpation of so many wonderful creatures and invaluable indigenous cultures. It saddens me to observe the plight of our own species; we appear to be incapable of solving our problems.
Yvon ChouinardI purposely try to hire people who are really self-motivated and good at what they do, and then I just leave them alone.
Yvon Chouinard