Startups often win because it's easier to see what comes next when you don't have to worry about maintaining what came last.
Aaron LevieThe business models in enterprise have changed pretty dramatically. A huge problem with enterprise software traditionally has been usually you sell to the customer and then they adopt the technology. The great thing about 'freemium' and the new way enterprise software is being sold is you get to try it first and then buy it.
Aaron LevieStart with the assumption that the best way to do something is not the way it's being done right now.
Aaron LevieInnovation is hard because solving problems people didn't know they had & building something no one needs look identical at first.
Aaron LevieI think because of the iPhone and the fact that we now have a ubiquitous internet, our creativity in the startup space is 10 times different. Every single industry, every single market, is going to be technology-driven in some way. There's an infinite opportunity for startups because now you can go and solve problems that previously looked like they had nothing to do with technology.
Aaron Levie