The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
Aaron LevieI'm obsessed with speed. I'm always asking myself, 'Why can't we do things faster? Why can't it happen more efficiently? Why is this requiring three meetings instead of one?'
Aaron LevieThe product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
Aaron LevieI think because of the iPhone and the fact that we now have a ubiquitous internet, our creativity in the startup space is 10 times different. Every single industry, every single market, is going to be technology-driven in some way. There's an infinite opportunity for startups because now you can go and solve problems that previously looked like they had nothing to do with technology.
Aaron Levie