In an IT lead world, incumbents generally win because they have the existing relationship with the IT organization.
Aaron LevieTip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.
Aaron LevieWe're enamored with the concept that there's always a price. But sometimes, your goal is to build a great company, not sell it.
Aaron LevieThe product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
Aaron Levie