My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.

We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart's desire their technological capacity.

I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.

Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.

All you need is the best product in the world, the most efficient production in the world and global marketing.

The public does not know what is possible. We do.

From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it.