We don't believe in market research for a new product unknown to the public. So we never do any.
Akio MoritaWe will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart's desire their technological capacity.
Akio MoritaOnce you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
Akio Morita