If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.

I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.

If you don't want Japan to buy it, don't sell it.

To gain profit is important, but you must invest to build up assets that you can cash in in the future.

If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.

Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.

Curiosity is the key to creativity.