There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
Akio MoritaI consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
Akio MoritaFrom a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it.
Akio MoritaWhen I find an employee who turns out to be wrong for the job, I feel it is my fault because I made the decision to hire him.
Akio Morita