We are honest about our methods and our mistakes. We are not perfect - it isn't possible to be perfect - but we are trying to go in the right direction and in those circumstances, it's best not to mystify what we are trying to do.
Anita RoddickI wake up every morning thinking...this is my last day. And I jam everything into it. There's no time for mediocrity. This is no damned dress rehearsal.
Anita Roddick