Listen, people like Brian Bendis did great things for comic readers, great things for comic readers.
Avi AradBut the community knew Blade, and everybody but us was shocked at the box office, and subsequently the DVD. That was the beginning of the DVD revolution, and Blade was just like wildfire.
Avi AradThe other thing is we have an incredible villain. And we worked very hard to have villains that are connected to the hero. They have an effect, an emotional effect. They never become out-of-this-world, crazy villains.
Avi AradYou have to believe in the arthouse, if you will - the emotion, the conflict, the who am I, which will always be an unanswered question. If you do it right, you have a smaller drama, and a great movie.
Avi Arad