Build something 100 people love, not something 1 million people kind of like.

Companies that hire employees..that are deeply passionate create companies that customers are really really passionate about, and those are the companies that have strong brands.

Build something 100 people love, not something 1 million people kind of like.

In June, 2010, I moved out of my apartment and I have been mostly homeless ever since.

We start with the perfect experience and then work backward. That's how we're going to continue to be successful.

If you want to create a great product, just focus on one person. Make that one person have the most amazing experience ever.

In organizations (or even in a society) where culture is weak, you need an abundance of heavy, precise rules and processes.