The next 10 years are either going to happen to us, or because of us.

The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.

To understand the mindset of the connected consumer, one must realize that everything begins with search and intent.

Attention is a precious commodity.

Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.

The next 10 years are either going to happen to us, or because of us.

Welcome to a new era of marketing and service in which your brand is defined by those who experience it.