Twitter is a human seismograph

It's not business to consumer, it's not business to business, it's people to people

Twitter is a human seismograph

Twitter represents a collective collaboration that manifests our ability to unconsciously connect kindred voices through the experiences that move us. As such, Twitter is a human seismograph.

Engagement is shaped by the interpretation of its intentions. In order for social media to mutually benefit you and your customers, you must engage them in meaningful and advantageous conversations, empowering them as true participants in your marketing and service efforts.

Twitter is your window to relevance , but Facebook is your home page for the Social Web

The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.