The purpose of a business is to create and keep a customer. All business activities must be focused on this central purpose.

What are the critical success factors of your job? What must you be absolutely, positively excellent at doing to be successful?

Every act of self-discipline increases your confidence, trust, and belief in yourself and your abilities.

In Re-framing, you interpret the event in a positive way. You change your language . Instead if defining it as a problem you re-frame it as a situation . A problem is something that is upsetting and stressful. A situation is something that you simply deal with .

The value of a promise is the cost to you of keeping your word.

The Law of Concentration states that whatever you dwell upon, grows. The more you think about something, the more it becomes part of your reality.

Stop talking about the problem and start thinking about the solution.