If you take all the marketing books in the world and distill them, the key to marketing is hope. People buy hope, the hope that you will help them solve a problem or achieve a goal.

Deal honestly and objectively with yourself; intellectual honesty and personal courage are the hallmarks of great character.

Successful people are always looking for opportunities to help others. Unsuccessful people are always asking, What's in it for me?

As the day goes on you get more and more tired. Even if people say they're afternoon people or evening people, it's always best to start out first thing in the morning with your most important task as opposed to your email, phone calls, or checking the internet. If you start out with that then basically you'll just do that all day long.

Everything you do is triggered by an emotion of either desire or fear.

Focus very clearly on a few small things. The purpose of a business is to give someone something that they want. Have a product or service that's really excellent. [...] What can you offer that no one else can offer and will satisfy them at a higher level than what anyone else can?

Success comes to those who are willing to launch toward their goals with no guarantees of success - and persist when there is every reason to give up.