Develop a benovolent world view;look for the good in the people and circumstances around you.

If you like a person you say 'let's go into business together.' Man is a social animal after all, but such partnerships are fraught with danger.

Resolve in advance to persist until you succeed, no matter what the difficulty.

Your own level of self-acceptance is determined largely by how well you feel you are accepted by the important people in your life.

Benchmark your performance against your best competitors. Think how you can beat them next time.

You can accomplish virtually anything if you want it badly enough and if you are willing to work long enough and hard enough.

Describe your product in terms of what it does not in terms of what it is.