My bank does not accept likes.
What's required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found.
We exist to serve our community. That's the most important mind-set to maintain.
Content marketing is weaponized storytelling.
Business is about belonging which means inclusion is the new black.
The inbox is the perfect delivery system of other people's priorities.