We aren't upset when Paramount makes a $200 million movie that flops, but if a charity experiments with a $5 million fundraising event that fails, we call in the attorneys. So charities are petrified of trying bold new revenue-generating endeavors and can't develop the powerful learning curves the for-profit sector can.
Dan PallottaThe next time you're looking at a charity, don't ask about the rate of their overhead. Ask about the scale of their dreams.
Dan PallottaWhile business advertises, charity is taught to beg. While business motivates with a dollar, charity is told to motivate with guilt. While business takes chances, charity is expected to be cautious. We measure the success of businesses over the long term, but we want our gratification in charity immediately. We are taught that a return on investment should be offered for making consumer goods, but not for making a better world.
Dan PallottaPeople are yearning to be asked to use the full measure of their potential for something they care about.
Dan Pallotta