User-centered design means working with your users all throughout the project.

And to get real work experience, you need a job, and most jobs will require you to have had either real work experience or a graduate degree.

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function

Market segmentation s a natural result of the vast differences among people

Attractive things work better.

Attractive things work better When you wash and wax a car, it drives better, doesn’t it? Or at least feels like it does.

Having the best product means nothing if the people won't buy it.