Rule of thumb: if you think something is clever and sophisticated beware-it is probably self-indulgence.
Donald A. NormanWhat makes something simple or complex? It's not the number of dials or controls or how many features it has: It is whether the person using the device has a good conceptual model of how it operates.
Donald A. NormanAlso note that invariably when we design something that can be used by those with disabilities, we often make it better for everyone
Donald A. NormanWe delude ourselves if we believe that skilled behavior is easy, that it can come about without effort. We forget the years of tuning, of learning and practice it takes to be skilled at even the most fundamental of human activities: eating, walking, talking, reading, and writing. It is tempting to want instant gratification - immediate expert performance and experiential pleasure - but the truth is that this primarily occurs only after considerable amounts of accretion and tuning.
Donald A. Norman