I believe that robots should only have faces if they truly need them

So what does a good teacher do? Create tension - but just the right amount.

Too many companies believe that all they must do is provide a 'neat' technology or some 'cool' product or, sometimes, just good, solid engineering. Nope. All of those are desirable (and solid engineering is a must), but there is much more to a successful product than that: understanding how the product is to be used, design, engineering, positioning, marketing, branding-all matter. It requires designing the Total User Experience.

The design of everyday things is in great danger of becoming the design of superfluous, overloaded, unnecessary things.

We delude ourselves if we believe that skilled behavior is easy, that it can come about without effort. We forget the years of tuning, of learning and practice it takes to be skilled at even the most fundamental of human activities: eating, walking, talking, reading, and writing. It is tempting to want instant gratification - immediate expert performance and experiential pleasure - but the truth is that this primarily occurs only after considerable amounts of accretion and tuning.

I believe that robots should only have faces if they truly need them

The problem with emotion was that it was clearly something important, but-at least according to the old philosophy-it was something to overcome.