The happiest people are the ones who follow their own dreams most closely.

The best bosses understand the people working for them. That's the first component: what makes my people tick? What are they in it for?

That outgrowth of arrogance comes at a price: some people don't like is. I take responsibility for that.

To me, it’s always what’s next and I think that’s what drives most very successful people. It’s never about the money. I mean that’s a way of keeping score. It’s about achievement and it’s about winning a game and it’s about upping the ante.

If you can't embrace both failure or the possibility of failure, or the tremendous fear of failure, you can't be wildly successful. It's just an axiomatic truth.

There are agencies who are good losers, places where losing is not only accepted, it becomes part of the culture, it is expected. That is debilitating. Don't let that happen to you. At Deutsch we go into every pitch assuming we are the Yankees. It's amazing what happens when you go into a room of smart, hungry people and say, "Failure is not an option." People are galvanized.

If the person who runs a company has a belief system and everything he does stays fairly truly to that system, it will attract like-minded people who buy into it and then keeps selling itself in concentric circles.