If you just talk to who's easy to talk to, you're not really getting the best data.

Users think they know what they want, but you get the horseless carriage effect where you're getting asked for a faster horse.

The most interesting things you learn in an interviews come from the: 'interesting', 'tell me more'

Twitch launched in June of 2011, and our growth ever since has exceeded even my expectations, which were not small. A year and a half later, the community of broadcasters and viewers has multiplied hundreds of percent.

The question is, once you have this idea, is this enough? Is it something people would actually switch just to have?

The instant they say something you don't expect or already know, you should drop into detective mode.

A goal of Twitch is to be wherever gamers are, whether its on laptops and handheld devices or integrated into gaming consoles and software.