Assume whatever you do, both offline and online, will be seen by your mother, dad, boss, coach, boyfriend, teacher… the world.

To effectively leverage the social graph, every company needs to understand that they need to make their information easily transferable.

The easier things are to buy, the more we consume.

With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy. Instead they are being pushed to us by friends, acquaintances and business colleagues.

Assume whatever you do, both offline and online, will be seen by your mother, dad, boss, coach, boyfriend, teacher… the world.

We don't have a choice on whether we DO social media, the question is how well we do it.

As social media is less about technology and more about relationship building, we are starting to see more women have a heavy influence if not dominant role in the social media space. It's no wonder that Facebook is being run in part by chief operating officer Sheryl Sandberg.