Social Media isn’t a fad, it’s a fundamental shift in the way we communicate.
To effectively leverage the social graph, every company needs to understand that they need to make their information easily transferable.
Social media has made the web all about me, me, me.
The power of social media is it forces necessary change.
Assume whatever you do, both offline and online, will be seen by your mother, dad, boss, coach, boyfriend, teacher… the world.
History repeats itself because nobody listens the first time.