The future bears a resemblance to the past, only more so.
The cliches of a culture sometimes tell the deepest truths.
It used to be enough just to make a fairly decent product and market it. Not anymore. In the '90s, you've got to have a Corporate Soul.
Stop competing on price; compete on value. Deliver total consumer solutions, rather than just your piece of the solution.
If the vision is there, the means will follow.
America is a consumer culture, and when we change what we buy - and how we buy it - we'll change who we are.