I would argue heavily that the time that has been allocated to social used to come from television, and people are benefitting from it. People who are saying, 'Aw, you're spending all your time on Facebook, or all your time on Twitter,' I'd like to understand what the person used to do with that time.
Gary VaynerchukWhile companies were getting comfy cozy with the idea of being on social media platforms, social media transcended those platforms, and few businesses have followed.
Gary VaynerchukI know if I stopped hosting 'Wine Library TV,' we'd probably lose 75 percent of our audience, but the remaining 25 percent is still a big number.
Gary Vaynerchuk