Advertising is poison gas. It should bring tears to your eyes, unhinge your nervous system and knock you out.

Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do.

Never, ever, work for bad people

The more creative you are the more trouble you're in. You have to be courageous!

The joy of the creative process, minute by minute, hour after hour, day by day, is the sublime path to true happiness.

Only mediocre ideas can be tested.

Working hard and doing doing great work is as imperative as breathing. Creating great work warms the heart and enriches the soul. Those of us lucky enough to spend our days doing something we love, something we're good at, are rich. If you do not work passionately (even furiously) at being the best in the world at what you do, you fail your talent, your destiny, and your god.