Here's what you should say [to an investor]: 'this is what my company does' It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.

There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.

Twitter, Facebook, Google + are the trifecta of marketing for authors (and bloggers).

Entrepreneurship is not for everyone.

My theory is that when you're young, you should work eighty hours a week to create a product or service that changes the world.

The telephone operator has one of the biggest roles in creating your organization's image....indeed, many people may come into contact with no one except your operator.

Arguably, in business books, I don't think there's much that has never been said before.