A complex decision is like a great river, drawing from its many tributaries the innumerable premises of which it is constituted.
Herbert SimonThe aim ... is to provide a clear and rigorous basis for determining when a causal ordering can be said to hold between two variables or groups of variables in a model . . . . The concepts refer to a model-a system of equations-and not to the 'real' world the model purports to describe.
Herbert SimonEngineers are not the only professional designers. Everyone designs who devises courses of action aimed at changing existing situations into preferred ones. The intellectual activity that produces material artefacts is no different fundamentally from the one that prescribes remedies for a sick patient or the one that devises a new sales plan for a company or a social welfare policy for a state.
Herbert Simon