California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores.
Howard SchultzMy father had a series of blue-collar jobs and never made more than $20,000 a year. When I was seven, he got injured on a job. That was a very important point - because of the injury, he couldn't walk, and the company he was working for did not pay him. There was no compensation. So there was no money and no food.
Howard SchultzWe want passion for our business.. workers who can interpret and execute our mission, who want to build a career, not just take a temporary job.
Howard SchultzHiring people is an art, not a science, and resumes can't tell you whether someone will fit into a company's culture.
Howard SchultzWe are not in the coffee business serving people, we are in the people business serving coffee.
Howard SchultzI think Starbucks created a platform and, ultimately, a runway for many other companies to emulate. I suspect if we had not achieved what we have, there would have been many regional brands that would have succeeded. But I'm not sure there would have been a national brand of the scope of Starbucks.
Howard Schultz