Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.

Starbucks has changed the rules of engagement for the music industry.

Cutting prices or putting things on sale is not sustainable business strategy.

My parents really wanted me to get out of New York, be exposed to other people, other ways of life.

Growing up I always felt like I was living on the other side of the tracks. I knew the people on the other side had more resources, more money, happier families.

I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years.

It's ironic that no matter where I go, I meet people from Brooklyn. I'm proud of that heritage. It's where I'm from, who I am.