Great companies are defined by their discipline and their understanding of who they are and who they are not.
Howard SchultzMore than anything else, technology will pave the way for innovative change at Starbucks. The bulk of Starbucks' innovation over the next several years will be technology-focused.
Howard SchultzYou must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
Howard SchultzEvery step of the way, I made a point to underpromise and overdeliver. In the long run, that's the only way to ensure security in any job.
Howard Schultz