We have to still develop the IKEA group. We need many billions of Swiss francs to take on China or Russia.

We ought to have more women in various management positions, because women are the ones who decide almost everything in the home.

We have to still develop the IKEA group. We need many billions of Swiss francs to take on China or Russia.

If there is such a thing as good leadership, it is to give a good example. I have to do so for all the Ikea employees.

The most dangerous poison is the feeling of achievement. The antidote is to every evening think what can be done better tomorrow.

How can I ask people who work for me to travel cheaply if I am traveling in luxury?

What is good for our customers is also in the long run good for us.