If you've got a company that has a mentality inside that is filled with searching for a better idea every day, not just as a slogan but as a real concept, you will have innovation around you all the time.

Some think that it is cruel or brutal to remove the bottom 10 percent of our people. It isn't. It's just the opposite. What I think is brutal and "false kindness" is keeping people around who aren't going to grow and prosper. There's no cruelty like waiting and telling people late into their careers that they don't belong - just when the options are limited and they're putting their children through college or paying off big mortgages.

Public hangings are teaching moments. Every company has to do it. A teaching moment is worth a thousand CEO speeches. CEOs can talk and blab each day about culture, but the employees all know who the jerks are. They could name the jerks for you. It's just cultural. People just don't want to do it.

The 3Ss of Winning in business are speed, simplicity, and self-confidence.

If we don't create private sector jobs and just - just creating public sector jobs, we're going nowhere. This is a bad game. You've got to have innovation. You've got to have tax policies that support innovation.

The value decade is upon us. If you can't sell a top-quality product at the world's lowest price, you're going to be out of the game.

Be candid with everyone.